Snapped by Lily

I've become the unofficial travel agent of my friend group.

Travelholic, permanently mid-trip, and happiest somewhere between check-in and the pool. I used to be head of marketing, then left to build my own business, and travel content became the thing I couldn't stop doing on the side of that.

What pulled me into hotel content is simple: no two stays feel the same, and that feeling almost never comes through in the polished, on-brand shoot. It's the real guests, the real corners of a place, the version people actually want to see before they book, not just what the brand puts out about itself.

So that's what I shoot. I stay as a real guest, capture the place the way I'd capture my own trip, and hand over content that shows people what it's actually like to be there.